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Case Study

CrossMedia Services
Chicago, IL

Sector: Software as a Service, Business Process Outsourcing
Invested: 2001
Portfolio Manager: Murray Wilson

CrossMedia provides online marketing services for
major retailers and manufacturers. The company
enables retailers to extend their local print promotions onto the web; transforms print catalogs into searchable web pages; and offers the “ShopLocal” web service on hundreds of newspaper web sites.

River Cities Capital Fund III
Status: Exited

River Cities has been an invaluable partner to the management team and the total MedPlast investor syndicate. They have been a rock and a stabilizing force through some very rough and uncertain times. Their years of seasoned experience in business and finance have allowed the management team to focus on what's important in the short term without sacrificing the investment thesis. I can't imagine navigating through one of the most challenging business climates in modern US history without River Cities.

Harold Faig
CEO
MedPlast Inc.
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